- ต้นทุนหรือค่าใช้จ่ายในการเปลี่ยนแ

-Overhead costs or change another item (the Switching cost) to offer the goods to the customer, who must compete with existing manufacturers because the customer does not want to turn to other items that are not familiar, or do not want to break the Bank to adjust the เปลื่ย bird some routes due to new production goods do not look alike. The customer is not interested in new products and modifications to make the new business may require more investments in directs the customer to adopt their own purchases.

- The cost or expense of changing to another product (Switching cost) product offering to customers without having to compete with the existing manufacturers. Because customers do not want to switch to another product that is not familiar or do not want to waste money to alter some of the goods due to the new look is not the same. Customers do not care to make the shift to a new product, making new business may need to invest more in persuading customers to turn to buy their goods.

.- cost or cost changes to use other products (Switching cost) presentation of goods to ลูกค้าโดยที่ must compete with the original manufacturers are available.Customer care to modify the new product that the new business will probably need to use the money to invest more in convincing customers to buy their goods