Planning, marketing, marketing strategy, using 4P, then there are many, but the most basic is to use 4P (Product Price Place Promotion), in which the principle is planned in each section. In some businesses may not be able to modify the entire 4P all in the short term, it doesn't matter, because it can be gradual strategy. Marketing mix optimization. 1. the Product is an item such as beauty products. Supplement of the daily life that we will offer to the customer. Guidelines to determine the appropriate product, it must determine whether the target audience needs, what we need to do. There is a difference, and there are many items to buy by make a difference, it must be something you can touch. 2. Price the price is something that is quite important for the market, but not only because of the price cuts, reducing the price of goods may not have helped sales, but improved pricing to suit the target group and our products with customers mainly cosmetics Sirikwan students. To set a price lower than the competitors, it is considered as an important point in attracting customers, regardless of the major gains. 3. Place the product into the hands of customers, friends, restaurant supplier Sirikwan cosmetics for items directly in the appropriate location. Located at Mae Fah Luang University land near Kochaphol. 4. the Promotion is to make things to tell customers about our products. There are ads in various media, both on Facebook and the billboards that make people buy our products, such as the annual price decreases for example in small business advertising may be Sirikwan cosmetics stuff than necessary, because it will require money, but the store will be held frequently to organize Promotion Promotion of some of the products depends on the company Head set.
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