In this research Three selected psychological factors that may cause a person to do cosmetic surgery on three factors: internal factors. Ratings perfection Presenting themselves with perfection. The external factors absorbed the cultural values of the society. Researchers studied a sample of female students in universities, both public and private, 635 people in this study. Using structural equation modeling analysis. Which could explain the findings accurately. The results showed that Another factor in the popularity of perfection may not have a direct influence on the attitude of doing cosmetic surgery. But what they find is perfection, and those who prefer to present themselves to a more positive attitude toward the surgery. Presenting themselves so influential passed between perfection with popular attitudes in doing cosmetic surgery. At the same time External factors to absorb the cultural values, social influences rather the attitude of doing cosmetic surgery. The development also features a popular gauge of perfection with the elements used for the study of aesthetic appearance and other characteristics associated with the popularity of perfection. This is different from a perfect measure of the popularity of other previously could not be used to study the matter with variable aesthetic appearance. It also has developed measures presented themselves with perfection. Measures to absorb the culture and society. And gauge the attitude of doing cosmetic surgery. The social context Thailand International Society of Aesthetic Surgery Survey the popularity of plastic surgery. Thailand is a very common surgery, 20 of the world's outstanding research faculty at CU found. Most students Nose Because they are unhappy with the appearance of their own association, Cosmetic Surgery International survey trends surgeries in 25 countries found that countries that surgery is the most the United States, followed by Brazil, China, India and Thailand is ranked 20th. The business school in the world The high value of 14,000 million baht with an average growth rate of 10 percent per year until then had an outstanding research subject. "The influence of popular attitudes toward perfection in doing cosmetic surgery. The present ourselves with integrity and absorb the culture, society as a variable transmission "of the North. West. Lily Kan Chang Professor of China Psychology Society.
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