Negative publicity on consumer attitudes toward the company and its brands. The charge of corporate advertising strategy is a counter for the recovery of deleted scenes also
be checked. Another method is experimental Negative publicity And positive publicity effect positive assessment of the brand and the company. However, negative attitudes towards companies and brands, is moving in the positive direction. After exposure Ad The findings suggest that. Advertising is an effective strategy to restore the image of the company from the impact of negative publicity.
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