Central Retail Corporation Ltd. is one of Thailand's leading retail business more than 60 years, has a strong brand and the development of Central Retail trade patterns turned away in many forms. Since the mall, a large shopping and Specialty store and there are other also has specialized retail formats and retail relationships established with resellers, the company has introduced the concept of management relation. suppliers, raw material suppliers or supplier relationship management: SRM. Management of relationships with suppliers is a concept that is so vital to the supplier's main concept is the perspective of supply chain management, supply chain management, when looking back on the concept of supply chain management is found. Concepts such as sub-prime lurk. Managing relations with supplier management, customer relationship management, manufacturing processes, etc. SRM as where consumers and supplies develop a close and long-term relationship work together as partners. The relationship with suppliers is attainable. It consists of the following three major factors
- a mutual trust
- a reciprocal information sharing
- have collaborated in the operation
- a system integration
- development.
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