The purpose of the research is to study the impact of risk management effectiveness that affect operations in preparation for the first entry into the ASEAN Economic Community of businesses, SMEs in the retail group, Bangkok, by collecting data from people who are involved in the operation SME s. In the retail group, Bangkok The number of people with 330 queries as a tool. Statistics that are used to analyze data, including T-test, F-test (ANOVA) correlation analysis, multiples. The research results showed that the majority of retail business group is a Thai person's characteristics. Business model the partnership, effective risk management and performance rather than individual format. SMEs, business retailer whose registered capital in the period of the operation and the number of employees on different. Affect the overall effectiveness of risk management, risk identification, risk assessment, risk management, and the evaluation and reporting is different. How many employees does not affect different aspects of risk management purposes. SMEs business performance parts retailers that have registered capital and duration in different operations affect the different operations. Whether it is the client-side processes within an organization to learn and develop financial but SMEs, business retailer that has a different number of employees does not affect operation. When considering the relationship between performance and risk management that affect operations. Relationships are statistical significant level of 0.01 effective risk management business, will result in a more efficient operation accordingly.
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