As a publishing product or service, people generally know. As a marketing communications tool is needed for consumers to feel the difference and recognize and purchase behavior or use of the service.
Declaration of goods or services to the general public know. Is a marketing communication tool to inform consumers about the value and feel the difference. Cause unknown and purchasing behavior or use that service.
A declaration of goods or services to the general public. As a tool of marketing communications to notice to consumers feel the value and the difference. Know and causing the purchasing behavior, or use the service.