Protection motivation theory (The Protection Motivation Theory) (Health Education Division, Ministry of Health, 35-42: 2542) have discussed the incentive to prevent that. Motivation Theory to prevent disease was first conducted in 1975 by Ronald W. Rogers (Mackay, Bruce C.1992: 25) was later revised be adapted and used in the year. . Prof. 1983, which started with the introduction of stimulation with fear by focusing on the key shared between the belief of Health (Health Belief Model) and expectations theory in their own ability (Self Efficacy Theory) there. is a combination of factors that make awareness in the whole of the person. Which has receive will be a link that leads to a change in attitude and behavior theory, incentives to prevent this disease have focused on evaluating the perception of information you broadcast communication evaluation reception. True from this medium makes fear. Which depends on the number of media to stimulate and monitor the rate of recognition Rogers (Rogers, 1975: 1983 cited in Mackay, Bruce C. 1992: 25) defines three variables that make a person fear. The variable is the severity of the disease. (Noxiousness) perception of the risk of a disease (Perceived Probability) expectations of the effectiveness of the response (Response Efficacy)
the severity of the disease. (Noxiousness) made a threat that if you do or not do certain behaviors will have a serious effect on the media, it is important to publish news that threatens the health characteristics that appear as life threatening. Or describe why this is dangerous information that causes fear will result in higher individual attitude adjustments (Higbee, 1969: Sutton. 1982 cited in Mackay and Bruce C. 1992: 26-27) However, that causes fear. alone may not directly affect the behavior modification requires a way to motivate or excite with information that threatens to result in a more pronounced manner (Leventhal & Watts, 1966 cited in Mackay and Bruce C. 1992: 26-26), the recognition rate of the information that happens to make people aware of the severity of the disease as a normal stimulation and causes a change in attitudes and behaviors in check. about the effects of the perceived danger level was found to affect the willingness to change behavior. Help keep the body healthy and prevent dangerous
perceived risk (Perceived Probability) is used to communicate by threatening a threat to health. This will make people believe they are at risk. However, this approach has not been known to make a person vulnerable to disease (Sutton, 1982 cited in Mackay Bruce C. 1992: 28), but perception of the risk of disease is based on. individual decisions that, if not treated early to avoid hazards caused their risk of disease monitoring awareness on the risk of the disease. Can be achieved as well as the recognition of the severity of
the expected effects of response (Response Efficacy) actions by presenting information relevant to their practice in order to reduce the risk, which is the communication that makes the person. fears about health Typically, the data presented in the form of. And adjust or correct behavior . From past research found that increasing expectations on improved results with the intent to cause behavioral modification.
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