Due to the nature of attitudes shows advertising on social networks and the widespread advertising of this type are relatively unexplored, the author believes that this topic deserves more attention. The author has decided to highlight verify user attitudes only shows ads on the social networking website Facebook as social networking websites, the most remarkable, both in terms of revenue and user flow achieved through display advertisements, such as the focus on identifying factors influencing the attitudes players discount advertised on Facebook, including checking whether these factors influencing behavior to display advertising to achieve this. The theory is related to the attitude. Monitoring online behavior. Attitudes toward advertising and influencing factors of the formation of attitude.
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