The habit of eating out more and more popular Japanese food. The opportunity to have new competitors coming into the market are very small. The Japanese restaurant that found a new competitor every year shows that the entry of new competitors may not be a Barrier to entry are relatively low due to the consumer demand for non-stop. and still have change the conversion is ongoing. Do not want to eat traditional food or restaurants, each time to eat out is considered loyal to any brand restaurants, one restaurant is relatively low. So the Japanese restaurant open and competitive market. It has successfully accomplished these factors are considered negative factors continued to invest in the business.
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