Sotkit arrow or "Digital Economy" is becoming a "Hot Issue" in Thailand and countries around the world, due to the phenomenon of "Digital Transformation" and "the Internet of Thing" coming world changes in the virtual world (Virtual World) to arrive at the S-M-I-C era (Social-Information-Mobile-Cloud) Are affecting the business world from the change of consumers. With the real world (Real World) see Figure 1 arrival of the Internet, every Thing is connected to the Internet. It is not necessary to be a PC, Notebook or Smart Phone anymore, but it might be a watch, TV, Refrigerator and even a shoe, you can connect to the Internet.When a business consists of goods and services are linked to the Internet, as mentioned at the beginning. The economies of various countries. In the world, thus avoiding the need to step into the digital economy era. The Governments in each country and therefore need a policy and a law on supervision and promotion of the digital economy. To support the private sector, that is to increase GDP, to the country. Extra strength, enough to reach the Digital PR/Digital Marketing era.Digital economy policy, it is important that we need to focus on today and the future. We need to analyse in-depth the digital economy policy in question 4 as follows:
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