Sponsorship helps the subject to budget constraints can target clearly. Experience in branding, emerged with consumers, and with legal restrictions on the advertising of certain goods. Marketing sponsorship has attracted attention and was used as a strategy for communicating official document item to a customer audience as well, without any restrictions on such activities as an Assistant billing can also select audiences. Select the activity specific performance objectives, and also have a cost in the operation is not very high, but commercial benefits worth as well, but this strategy for a media official document item. Marketers should use a tool in communication, integrated This is to bring the concept of integrated marketing communications (Integrated Marketing Communication) are used to promote and encourage the communication is in the same direction and was successful in most activities.
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