1. Backward Integration into the business expansion in the looks back to the upstream business joint venture (upstream) related to the import factor (input) of the current business. In addition to expanded business and also reduce the risk of a monopoly price and shortage of raw materials, production process required of a core business. Best items produced from the new joint venture will also enter the core business and can also create market share for ourselves to continuing profitability. Examples of expanded a Backward Integration plant such as frozen chicken meat is often expanded into the business of chicken farms and chicken farms, and even your own business also expanded into the business for.
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