Marketers must attempt to generate information about their products to the consumer memory. By repeatedly transmitting data to the target group. Make memories occurred and consumer purchase decision.
Marketers need to create information about their products to the memory of consumers. By sending redundant data to the target audience. The consumer memory and decision making.
Marketers must try to build the information about their products to be in the memory of consumers by sending data over to the target. The consumer's memories and decided to buy.