1. Problem Recognition means the consumer is aware of the requirements and necessary goods. Stimulates marketer needs in the product price. Distribution channels or a marketing campaign to make consumers demand in goods.2. Information Search when consumers perceive the problem meant the birth, step one. After that, login to find information from multiple sources. The marketer's job involves the process at this stage, it is to try to provide news and information, through commercial sources, effectively across the.3. the Evaluation of Alternatives that were considered in the second stage, select products. The criteria used in determining the products such as shapes. The shape of an important product features include a story of a reasonable price.Quality and reliability about branding. Compared to other brands. The duties of the marketers at this stage is to create a suitable mix, e.g.4. Purchase Decision the decision to purchase one of these products. After evaluating the various elections, then the consumer will decide to buy products that need it most.5. a Post-Purchase Behavior satisfied or not satisfied, after the purchase of the product and satisfied depending on the item's properties match your requirements whether or not consumers booking if consumers will have the opportunity to repeat purchases, on the contrary, if the consumer is not satisfied, it.Tend not to repeat purchase is quite high.
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