INTRODUCTIONLEARN HOW TO FRANCHISE YOUR BUSINESS, considering ourselves before buying the franchise, which is often a problem for those who started investing in new page. Most often looking for franchise business by looking at the business model that are attractive and highly profitable business is, or is becoming popular in the market of the moment. Often, many of the junior investors focused on analyzing the above factors is. By forget to consider from its own internal factors.This report presents the marketing strategy of small retail franchise businesses – a case study about the franchise. Convenience store 7-Eleven on CP company limited and has been compared to the smart flaemili, with the purpose to study and analyze the environment. Business information associated with the organization. Defining a strategy Step by step operation. Advantages-disadvantages to purchasing and investment decisions. The franchise that there is going to be how much? Appropriate investment or not?
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