This research is qualitative research with the population studied is the tourists who flock to the temple or Buddhist spatial locations in Chiang Rai. The number of 40 people which has a qualifying Group a chance, from the four groups according to the type of Buddhist attractions by using the tools that are used to collect data: interview. The research found that the patterns and processes that affect the behavior of a Buddhist tourism. Most of the tourists come because faith was in Abbot and pay homage to the sacred. Merit and resolve, as well as on the nature of art, architecture, within which there is a unique experience of RAI. Travel procedures for tourists have been seeking information from the Internet. From advertising and public relations, Word of mouth to attractions to Buddhism, which most travel by private car by having a duration of 1 day trip round trip, and some have overnight accommodation for 2-5 days, all these factors that affect tourism, it contains 6 Buddhist factors include: Advertising factor. The motivation factor and catalyst The price factor. Personnel factors of location factors and social factors.
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