Alcohol is a popular response stream Organic rich quality at prices acceptable to consumers. The juice is a popular beverage that is quite another today. The manufacturer interested in entering the fruit juice market a lot. The fruit juice market in the current competition is very high up. Meanwhile, imports of processed fruit drinks were also minimal when compared with domestic demand. Since Thailand is also capable of producing to meet domestic demand. The value of imports of goods, beverages, processed fruit and vegetables from abroad as 348.07 and 491.15 million baht in the year.. In 2543 and 2544 respectively, and the import of processed fruit drinks from various countries are important. United States, China, Brazil, Taiwan and Australia etc.
The eastern part of Thailand in the industrial sector 9 that cultivated fruits, with perfect output, especially pineapple that is cultivated widely in the region. Popular East and processed into juice market, both domestic and foreign. In order to add value to the products that happen. It should encourage and support those who are interested in investing in the beverage business processed fruit in the industrial sector ninth to earn money and increase opportunities to increase value-added products from fruits that are available in the area. As most
domestic production of fruit juice, the proportion of production for domestic sales compared with exports valued at approximately 40:60 of the overall market. The distribution of the juice producers are sold directly to consumers in the delivery to places that consumers want and are within the scope of the provider. And sales through intermediaries Which is distributed to the consumer, such as department stores. And convenience stores The median sales channels below
1). Concentrated juice This juice is mainly produced for export. The easy to use and save on shipping. The fruit juice concentrates are mainly used as ingredients in food and beverages. It is sold in the form of export and distribution in the food industry are the main
two). Juice Ready to Drink Juice flavor And juice powder. Then there are channels available in stores. And department stores Or is sold directly to consumers in order to expand its customer base another way.
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