In this current Can observe clearly how the goods and services that have been received from consumers as well. In addition to satisfying the demand for body and mind as well. It is also possible to meet the social needs of the consumer. Whether it's coffee, not to a hundred baht, or several thousand baht price mobile phones. It makes overseas goods are able to display social status of all users. Make a large number of producers of goods and services today. Try to make the market hard with the aim to make their products and services. It is well known and accepted in the target group of customers widely maiayangkwang.Because of this, myself. Therefore, marketers need to study current social factors related to consumer behavior. Study on the effect of including social factors that affect innovation acceptance and purchase decisions to apply in the marketing of their products and official document effectiveness, maximum.
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