As a result of direct Customer Attitude towards E-Marketing is consistent with the research of the Board of Sia Choon Ling and (2009) which said that a good attitude will lead to a greater willingness to buy from an Internet shop for Christie Jones and Soyoung Kim (2010) said that the attitude of the customer towards the brand makes the impact online shopping behavior and loyalty and Talal Al-maghrabi brand Board. (2011), and EllisavetKeisidou (2011), Talal Al-maghrabi and Charles Dennis (2015), said consumer attitudes affect buying items on the Internet. Ashraf Abdul R. (2014), said the technology has been seen as "easy to use" make a positive attitude towards the use of.
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