The tourism authority of Thailand (2543 (2000)) study. The concept of European travelers to dodge the cold coming (Wintering European Market), it was found that the market for those Wintering market escape winter weather, it is the tourists who wish to stay in a place with good weather and warm hospitality. In the range from October 1-30 April (European Tour season), approximately 4-28 this week that travelers group, with the average student takes 57 days for reasons that make the popular European tour the Wintering is climate healthy lifestyle. Social aspects of retirement and the image of the elderly. Wintering the majority of travelers, older travelers, which is the financial status of the elderly is very diverse in General has a relatively good financial status. They will keep paying them to use it as a capital for retirement after the interval. From all the information that makes it possible to conclude that the major market for programs to promote the country as a tourist the Wintering is a friendly combination of comfort, quality, stability, safety, variety. The country with the highest potential are the United Kingdom, German, Scandinavian and Netherlands, so, it's a market of Wintering potential market for country-Thailand.
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