The results of data analysis, environmental factors in the lives of consumers include: Those decisions advise buying a car, buying decisions data sources, most of the brands consumers choose to purchase, the person who has the most influence over purchasing decisions, attractions, favorite hobbies, color, consumers interested in actively traded option.้อ, the reason for the decision, the payment method and the most important reason to choose and purchase decisions of personal passenger cars. It found that those decisions advise buying a car, most are parents. The data source, select the car purchase decisions, mainly on television advertising. Most consumers choose to buy HONDA brand a person who has the most influence your decision to buy a car first, is ourselves. Favorite attractions is the first distance shopping or nightlife. First hobby is watching movies or gaming. The tone you are interested in buying a first blue red. The reason for the decision to buy is the first to travel in comfort. 70% business first payment is payment by installment, and the most important reasons in the decision to buy a car first, is to have the most comprehensive service center.
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