Education needs to buy consumer rolls In Tambon Charoen District art artistic flourish Sakon Nakhon province. The aim is to invent new approaches to baking rolls and the study of consumer purchases in the region, Tambon Charoen art. Charoen District art. The province of Nakhon phanom The tools used in the project data collection, this is a query that takes a project created from a study which looks into questions end ends open. Divided into four episodes, episode 1 Query regarding marital status. Part 2 is a query about the behaviour of consumers buying candy rolls of respondents to consumers in Tambon Charoen art. Amphoe Charoen art Sakon Nakhon province Batch analysis data by using the ready-made programs about gender, age, marital status, level of analysis, education, occupation, use, distribution, frequency and percent values, behavioral analysis in buying sweets rolls use plate frequency and distribution and percent values to analyze the requirement level of the respondent by the averages and standard deviation () (S.D.) and then compared with the criteria, interpreted by the average weight assigned by the translation of the 5 levels (merit watching SI SA) 2545 (2002): 103. Analysis about suggestions by using the angular frequency and portrays values. The results of the study showed that The study of consumer purchase candy rolls in Tambon Charoen District art artistic flourish Sakon Nakhon province found that the majority of respondents are female, age 18-25 years old, have received high level education and a career in private business. The study of consumer behavior in purchasing candy rolls found that most respondents have reason to eat dessert rolls are. Is used as a gift, use it as a gift, the amount of money that consumers buy each contained 20 baht lower at property consumers buy each product is quality, and consumers decide to buy sweets, most rolls is to reduce the price at the point of sale. Education needs to buy candy rolls found in the overview list-level side is satisfied with the remaining side and list of products is customer satisfaction, marketing, price and production cost, utilizing the most professional level of consumer satisfaction with candy rolls is moderate, at least, the minimum. The result of the project, which is in the entry is not found, the average score on this criterion. The study of consumer satisfaction with candy rolls in the overview list found that most level messages are products meet the needs of consumers and the rest of the text is a list since there is novelty, or invented the newly developed quality product through to actual revenue can be generated in the future, it is in most levels. Level of consumer satisfaction with candy rolls is moderate, at least, and the least the project item was not found in the average rating for this criterion. Keywords: candy rolls
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