Scythe wabum wart! Asia Te kha sculpture "Coco Mac". Shu point of sale, "the bastard".Coconut water has become a part of the market, the market of interest again in one market. With health-care trend that began to noticeably in the past year. To start with the players in the beverage market, coconut water is land area, large playing. Mali and f and also has many small players, but with the new market just boom. Therefore, there is no clear market value figures."Coco maek (Cocomax)" is another brand that is caused by the "coconut juice company Asia Limited" Lake ... which is grown from the original manufacturer and exporter of coconut, including production (OEM) for more than 21 years, but Asia te see all khadai wat TU and moulding production process has its own private brand. There are currently three brand new brand: Coco, Coco coconut bang khonthi and Milky.In the country of Thailand has been released when the 2014 make a proportion of revenue from exports are up to 50% and 50% in the country."Net Krai si no video." The business model of the young heir to Asia where several kha dimension from "the architect" in the succession from a position Managing Director Asia airport. Agro-industry co., Ltd. talks "at first, it's a concern, because in the countries of Thailand, drinking coconut water is very easy to find from their overseas markets and urban poor because he drinks, cold is not yet 100% juice at all, but compound other factors matter juice ease make the finished product it knew to meet him."Of course, communication in foreign markets and in different countries. No story added that in his view foreign juice is drunk sake because there is a high mineral salt. He can drink is a Natural Sport Drink especially groups of girls playing sports, it's main focus on communications that contain what nutrients. What are the benefits for commercial communications are "Functional", he realized the benefits.But in Thailand, everyone familiar with the country, with coconut, coconut is a cold knows can Detox. Drinks and refreshments, communication and the media in the direction that the drink instead of fresh coconut juice at all and in volume 1 bastard communicate positively, "Emotional" with the word "balls to play with half a stick of Thailand mouth words already exists. Communications in the country, Thailand, may be changed to a complex function and different onmak upward will require some time 1-2 years to build awareness of the brand under the marketing budget of 90 million.Fully integrated with business goals, coconutAfter that Asia was the focus of Martin kha coconut full business and created the brand of coconut water and coconut milk. A major goal for the future of the company is in the business of coconut from the upstream to the downstream or make it a full range of coconut. To expand markets and increase exports. This year, Coco is alloy export to the country of France. Poland, South Korea and Malaysia moreThe total income of target 2100 million. 15% revenue growth from Coco Mac accounted for 600 million. Divided into 300 million domestic and international 300 million.In this portion of revenue to hrw production or OEM is still at 85% and 15% of its own brand next year target revenue from OEM is reduced to 72%From the side of the resistance, so we know the progress and solutions for both the producer and consumer goods. And to make the CoCo maek as current options make it the next.
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