The study of personal relationships between the audience and the message that a particular audience that not only women.Unlike the larger macro studies that attempted to talk about the larger audience even about society as a whole. Apparently there are a variety of problems in understanding the audience, both in terms of their composition and in terms of describing how they contribute to the cost of the media. In spite of the widespread belief about the influence of the media, it is easy to show how and why the media isn't likely to affect a lot of viewers.
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