Capturing customers under control
even know me that sometimes we let our customers miss very much. Both groups tend to be our future customers and old customers are gone. The competition is much tougher competition over customers even be greater. This is because customers are the same, but the number of competitors increases. The cost operators have to shell out even more to find new customers, marketing to existing customers up to five times the original customer will feel familiar with the product as well. Acceptance of new products Better than new customers It is also ready to support your activity at any time if the customer also has a heart for our
readers would want to know that how we can capture customers, whether old, new or anyone interested. We can not let slip Now let's look at strategies to capture customers under control as well. It can be as follows: 1. Do not let clients go unpunished. We must find a way to change the groups who are interested to get customers. Whether it's a walk through the store front. Ask someone to call People who visit the store or point of sale. People who saw our advertisement in the press. But the question is, "How to change a group of people who do this are our customers?" If we try to keep all information may be found at the store visit or telephone, then the buyout accounted for 10-15 percent. revenue The other group will be monitored for 2-3 times more than the customer is willing to buy it. This could be another sales rose 15 percent in both groups was about 25-30 percent, so our job is. "Do not let clients go unpunished Catch it to tight "for the group, we must find a way to keep the customers coming directly to impress. And immediately buy The second group has not yet decided if the buyout does not matter. We just have to provide information to customers to provide the best, but to be in no hurry to sell, too. Should keep the name, address, telephone number and e - mail so that we can track and try to change the group's interest to become a customer, we have two. Change the time customers are repeaters When customers buy our products, and is a great opportunity to offer our products or annexed into something more useful with so-called "enhanced opportunities to generate revenue," such as a mobile shop. When customers purchase mobile We also sell pouch cell battery, cordless headphones, battery chargers, etc., or a coffee shop selling cakes, bread, milk, fruit juices with added. The general behavior of the first item or the first time will always be difficult or take a long time to make a comparison value. It is easier to buy a second very important point is to create an emotional buy-in to the customer. The customers who buy a lot of pieces are more likely to buy again, or as a regular customer. If you compare the stores that sell well with bad sales will find stores selling it has sold more than half a beauty salon frequented by regulars are regulars. Knowing that customers will come every two weeks to ask customers to come to this day, I will prepare special services. During this holiday a day or better. The appointment, which demonstrates a conscious reserved in advance. Or even retail stores in the village. Remember the regulars in the village, bought out everyone. Customers that have purchased anything in a week. The phone will ask the customer if you want more. To send them home There are a credit to regular customers for a week, had to pay. If this service is not guaranteed that the customer does not escape me three. Change a regular customer "Fanatic" who trust one another. Supporting governance and Tell. To know Entrepreneur or business owner. Customers will need to focus on that. "Customers are the assets" of the company or the customers like. "Golden Goose to create revenue for the owners (businesses) are endless. As long as the customer owns (Golden Goose) of their own as well, "or compare with that academic language. "Value of Life (Life Time Value: LTV)" If we take care of customers, friends or couples interested customers there as well, it will be with us forever. For example - restaurant customers dining at restaurant 2 times per month 1,000 baht, equivalent to that in a year we get revenue from customers was 24,000 baht if you shop with a client who is a fan for some 50. Do you have a certain income per year, 1.2 million baht ever - sports club membership fee of 5,000 baht if you have 200 people, you will earn each year one million baht a bed you like. casual - a coffee shop with a customer fan who drink coffee on a weekly basis four glass by glass at 60 baht a year, you will earn from this to 12,480 baht if this is a client who is a fan. Genuine some 100 people will have revenues of about 1.2 billion baht per year, etc. 4. Reconciliation of old customers to return the main reasons that customers will have two reasons First, the customer is not satisfied with the product or service. We finally disappeared, so will probably require a little more effort because a large part of why employees not polite. Service was not impressive Not fulfilling promises. Owners or managers should contact the customer themselves. Ask the issue frustration Via phone, e - mail or send a letter signed by apologizing to customers. The responsibility for what happened. Along with offering products or services they have purchased used. Special prices to apologize. This means we get these customers back. And it is likely that this segment will become fans in the future Second is the lack of contact or follow-up from us. To draw customers back to it, we should offer a privileged few, such as the birthday infrastructure.
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