4. strengths (Strengths)1. user provided with skills, knowledge and expertise. In the ice directly.2. use your own funds to all tamnoen3. have to learn to make ice cream with your club, Association, 4. good location.5. the weaknesses (Weaknesses)1. is the new trade report. Also does anyone know and trust their craft.2. the Executive Committee itself did not have the personnel or employees.3. If there is a limited dish large orders may take a chance.4. the purchase of the raw material has not been k dit from the seller will be paid in cash every time you make the lack of liquidity in the money circulation. (Working Capital)6. opportunities (Opportunities)1. eat more ice cream, popular people.2. There are also not many competitors.7. obstacles (Threats)1. There are new rivals increased all the time.2. If a bad economy has affected sales.3. the delivery must hire an external personnel who do not share those great reputations pose a dissatisfied customer.
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