The ATIP analyzed the factors that influence the decision to buy goods and services via the Internet, a business administration student from the regular Ratchathani University. Researchers concluded the discussion as follows: the study found. Most respondents were female. Aged between 18-20 years, mainly to the program. Department of Transportation International 1st year with a monthly income of less than 4,000 baht of information using the Internet. The majority of respondents have a computer or device connected to the Internet for use in private residences using Mobile phone / Smart phone connected to the Internet. And takes place at home using the Internet. Mainly use the Internet every day. Time to use the Internet on a daily basis is 3-5 hours per day. And the number of purchase products. Most purchases via the Internet is less than two times a month.
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