This research aims to study the research context, local wisdom, industry and craft that can support their potential and increase their capabilities in product development, process development, Community Enterprise product design krachut from the transfer of technology to.Product design and process development in order to evaluate product design krachut. Using the population of the district echo Phunphin district, Surat Thani province Research by selecting a specific sample in accordance with the objectives of the research are relevant to product development community. The number 37 people include the 20 community leaders who manage the industry. The number of group members and manufacturers products krachut 3 people using research methodology workshop on cooperative. From the analysis of the data and then summarized findings. As follows: 1. the district reflects the potential is sufficient for a community enterprise development. That is, the general condition of the abundant local. There is enough raw material for the production of krachut products. There are local leaders who can support the potential and increase the ability to develop products from the support budget to encourage and support the profession. Local factories are ready to help and support the activities of local. The manufacturer in the community that are capable of producing products are good but lack the skills to design. There is a readiness to accept the development of design because there are fundamental to forming products already. 2. process development, product design, krachut, using the format of the learning process, engaged to define strategies and plans to manage learning product manufacturers found that the manufacturer still lacks understanding of design. Manufacturers have developed concepts for products, is a leading product in its original form at krachut is just a krachut mat, to blend in with the décor furniture products include tables, chairs, cabinets, old and worn out but still enough condition to be reused. Bring some colour and motifs on phaenkrachut cause a new form of the product can be released to the public. 3. the evaluation process development, product design, krachut. Samples are satisfied process performed together from beginning to end a process that is consistent with the opinions of the local community leaders and potential users in product development, support Community Enterprise. Specifically, the prototype of the product that the manufacturer has developed a group according to the design process. Experts think that it is appropriate for all four sides is fully qualified aesthetic functional aspects. Materials and marketing which offers the possibility for the development of a product, a Community Enterprise.
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