If any of the other companies that own the trademark “Proderm”:
decide to file an action of infringement against the company
Injunction from selling
Pay damages to the company that accuses us of infringement
Even if we register the trademark — for use of the trademark as a whole we do not have exclusive right to use the name which still leaves us vulnerable
As well, this will be a problem that we will face over and over again when we expand into new territories.