PEST Analysis is used for the analysis of the trend of the market. Analysis and overview of the business in the future. Based on the data of the change of external factors such as we can not control.P - Politic:The policy and politics E - Economic: economic factors S - Social: factors of society, and finally T - Technology:? Technological factor and innovation
.So business to know the trend of the market from external factors first will have an advantage in business effectively. Because the data will help operators to prepare for the changes of various factors.But can adapt to, which PEST Analysis is a powerful tool to solve problems greatly in this respect, especially with the invested with business in the country, we don't know the culture and investment.In order to be able to invest proceed the market or business development to go ahead steadily.
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