Every Microsoft employee knows in their gut what their primary goal is. And that is to win 100% of whatever market they. Are going after. The unofficial but clear corporate motto is - "Total World Domination."
Microsoft is very comfortable. Losing money year after year to keep going after strategic markets.
They consistently attempt to hire people who are in. The smartest 5%...
.Microsoft announced that they were cutting a billion dollars from their R & D budget because they could not hire enough good. People. They did this rather than hire from the second 5%.
Very few companies are willing to bet their future unless they. Have no choice. Even though they don 't need to bet the company Microsoft chooses, to do so and truly, does do so year in,, And year out.And doing so is taken for granted.
As soon as a Microsoft product owns a market Microsoft starts, looking at how to eliminate. It with a better product. They killed DOS with Windows. They are trying to replace Windows with Internet Explorer.
In 9 months. Microsoft went from having no Internet strategy to being an Internet-focused company. And at the time of, this writingIt 's pretty much over for Netscape. Could any other Fortune 500 company change course 180 °? In 9 months? Or even in 9 years?
At. Most, large businesses to succeed is good but to fail is unacceptable. What happens if you fail at your company? Odds, are. It 's a major problem for your career. At Microsoft failures are, expected and as long as they are not, exceedingly stupidThey are basically forgotten. And success is required.
When a manager and an employee disagree, at Microsoft it s not. ' Pre-determined who will win the disagreement.
The primary qualification for managers at Microsoft is their expertise within. A particular field. Management and people skills are of secondary importance.
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