He is an important person in social sciences has proposed that the media is a tool for creating and maintaining the power of the media owner or someone who can control the media in hand, in the past, this style can be seen most clearly in the political. The media is a tool of the State in creating the ideology so that people in the nation, born of faith is one, but in the same era that changed the media still is responsible for creating the power to those who possess it. But not the only State with such authority, have a role in controlling private media to create benefits to yourself as well.
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