When problems occur, how to use within is a SWOT. for example, Strengths –, see if the problem is what is also great is that the compound does not affect what other.Weaknesses – of course, the problem is that the most delicate point. To see this point, and then rushed by express.Opportunities – Current external trends which are waiting to be taken advantage of.Threats – External movements which may cause a problem and have a negative impact on your business.And the outside is PESTLE.for example,Political – Laws, global issues, legislation and regulations which may have an effect on your business either immediately or in the future.Economic – Taxes, interest rates, inflation, the stock markets and consumer confidence all need to be taken into account.Social – The changes in lifestyle and buying trends, media, major events, ethics, advertising and publicity factors.Technological – Innovations, access to technology, licensing and patents, manufacturing, research funding, global communications.Legal – Legislation which have been proposed and may come into effect and any passed legislation's.Environmental – Environmental issues either locally or globally and their social and political factors.
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