1. to present how to eat Thai food and raw materials, for both business and leisure travelers has come to understand correctly and with confidence in Thai cuisine.2. to develop the country's tourism, along with the opening the ASEAN community.3. to promote increased revenues and stimulus to the Thai nation.4. to enhance the country's image is concerned to make Thai Thai tourists arriving in the country understand.5. to distribute the knowledge of the Thai people, Thai food, to get to know and understand even more.6. to stimulate travel to induce domestic Thai tour.7. เพื่อสร้างการรับรู้เกี่ยวกับวิถีไทยให้แก่นักท่องเที่ยว
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