Goodwill is considered to be a precious find salvation society needs to be the goal of the society and cultivate, a member of the society shall be the goal in life should be avoided.
Values are what society considers valuable wishing they want to be the goal of society and cultivate a member of the Social Gospel is the goal in life should be avoided.
What is considered the social values should wish to be the target of society and cultivating the social member holding is the goal in life should be avoided.