The All-American Fashion:
THE T-SHIRT
The history of the American T-shirt goes back
to World War I when American troops noticed
European soldiers wearing a comfortable,
lightweight cotton undershirt during the hot
and humid summer days. The European
soldiers dealt with the heat by stripping off
to their undershirts while the American
soldiers stifled in their hot woolen uniforms.
The undershirts quickly caught on with the
Americans. The “T-shirt” got its name
because of its simple design resembling the
letter T.
By the 1920s, the T-shirt had become an
official word in American English and was
included in the Merriam-Webster Dictionary.
By World War II, both the UASA Navy and
Army had included the T-shirt as a standard
piece of underwear‘
Initially the T-shirt was worn exclusively as an
undergarment, but that changed in the 1950s.
The fame of the T—shirt skyrocketed when
actors John Wayne, Marlon Brando, and
]ames Dean wore their underwear on the big
screen. In 1951, Marlon Brando caused a
sensation in his film A Streetcar Named Desire
when his T-shirt was ripped off his body to
reveal his naked chest. Then James Dean
made the T-shirt a contemporary symbol of
rebellious youth in the movie Rebel without a
Cause. It became fashionably cool to wear it as
an outer garment.
In the 1960s, the T—shirt became a means of
self-expression, as well as to send advertising
messages and protests. People began to dye
and screen print the basic cotton T-shirt,
making it an even bigger Commercial success.
Advances in printing and dying allowed more variety
in the look of the T-shirt, and various styles
in the cut of T-shirt, such as the tank top
and V-neck, came in to fashion. The T-shirt
was inexpensive, stylish, and could make
any statement you cared to print on it. The
American T-shirt came into its own in the late
sixties. Rock ’n’ roll bands realized that they
could make significant amounts of money
selling T—shirts printed with the name of
their group. Professional sports followed
the bands’ example, and soon the officially
licensed team T-shirt became hot
merchandise.
Over the decades, some designs have become
classics such as the yellow happy face, the
Rolling Stones’ tongue and lips logo, and the
many variants of I love……
The simple, cheap ten-dollar T-shirt has
proved a fantastic medium for changing
fashions: from the T—shirts with antiwar
slogans of the sixties, to the huge oversized
T-shirts of the 80s, and the tight tees of the
90s, right up to the designer brands of the
twenty-first century, which can cost thousands
of dollars. The image of the T-shirt as an
outerwear and fashion item is now firmly
established, and long gone are the days of the
T-shirt as underwear.
The All-American Fashion:THE T-SHIRTThe history of the American T-shirt goes backto World War I when American troops noticedEuropean soldiers wearing a comfortable,lightweight cotton undershirt during the hotand humid summer days. The Europeansoldiers dealt with the heat by stripping offto their undershirts while the Americansoldiers stifled in their hot woolen uniforms.The undershirts quickly caught on with theAmericans. The "T-shirt" got its namebecause of its simple design resembling theletter T.By the 1920s, the T-shirt had become anofficial word in American English and wasincluded in the Merriam-Webster Dictionary.By World War II, both the UASA Navy andArmy had included the T-shirt as a standardpiece of underwear'Initially the T-shirt was worn exclusively as anundergarment, but that changed in the 1950s.The fame of the T—shirt skyrocketed whenactors John Wayne, Marlon Brando, and]ames Dean wore their underwear on the bigscreen. In 1951, Marlon Brando caused asensation in his film A Streetcar Named Desirewhen his T-shirt was ripped off his body toreveal his naked chest. Then James Deanmade the T-shirt a contemporary symbol ofrebellious youth in the movie Rebel without aCause. It became fashionably cool to wear it asan outer garment.In the 1960s, the T—shirt became a means ofself-expression, as well as to send advertisingmessages and protests. People began to dyeand screen print the basic cotton T-shirt,making it an even bigger Commercial success.Advances in printing and dying allowed more varietyin the look of the T-shirt, and various stylesin the cut of T-shirt, such as the tank topand V-neck, came in to fashion. The T-shirtwas inexpensive, stylish, and could makeany statement you cared to print on it. TheAmerican T-shirt came into its own in the latesixties. Rock 'n' roll bands realized that theycould make significant amounts of moneyselling T—shirts printed with the name oftheir group. Professional sports followedthe bands' example, and soon the officiallylicensed team T-shirt became hotmerchandise.Over the decades, some designs have becomeclassics such as the yellow happy face, theRolling Stones' tongue and lips logo, and themany variants of I love......The simple, cheap ten-dollar T-shirt hasproved a fantastic medium for changingfashions: from the T—shirts with antiwarslogans of the sixties, to the huge oversizedT-shirts of the 80s, and the tight tees of the90s, right up to the designer brands of thetwenty-first century, which can cost thousandsof dollars. The image of the T-shirt as anouterwear and fashion item is now firmlyestablished, and long gone are the days of theT-shirt as underwear.
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The All-American Fashion:
T-SHIRT THE
The History of the American T-shirt Goes Back
to World War I when American troops noticed
European Soldiers wearing a comfortable,
Lightweight Cotton Undershirt during the hot
and Humid Summer days. The European
Soldiers dealt with the heat by Stripping off
to their undershirts while the American
Soldiers STI FL ED in their hot woolen uniforms.
The undershirts Quickly Caught on with the
Americans. The "T-shirt" got its name
because of its Simple Design resembling the
letter T.
By the 1920s, the T-shirt had Become an
of fi Cial Word in American English and was
included in the Merriam-Webster Dictionary.
By World War II,. both the UASA Navy and
Army had included the T-shirt as a standard
piece of Underwear ' initially the T-shirt was worn exclusively as an undergarment, but that changed in the 1950s. The Fame of the T-shirt skyrocketed when actors John Wayne. , Marlon Brando, and ] Ames Dean wore their Underwear on the Big Screen. In 1951st, Marlon Brando caused a Sensation A Streetcar Named Desire in his fi LM when his T-shirt was ripped off his Body to Reveal his Naked Chest. Then James Dean T-shirt Made the Contemporary Symbol of a Rebellious Youth in the movie Rebel Without a Cause. It became fashionably cool to Wear it as an Outer Garment. In the 1960s, the T-shirt became a means of self-Expression, as well as to Advertising Send Messages and protests. People began to dye and Screen Print the Basic Cotton T-shirt, Making it an even Bigger Commercial Success. Advances in Printing and Dying allowed more Variety in the Look of the T-shirt, and Various Styles in the Cut of T-shirt,. such as the tank top and V-neck, Came in to Fashion. The T-shirt was Inexpensive, Stylish, and could Make You cared to Print any statement on it. The American T-shirt Came Into its own in the Late sixties. Rock 'n' Roll bands realized that they could signi fi Cant Make Money amounts of selling T-shirts printed with the name of their Group. Professional Sports followed the bands' example, and Soon the of fi cially Licensed Team T-shirt became hot merchandise. Over the decades, Some Designs have Become classics such as the Yellow Happy Face, the Rolling Stones' tongue and lips logo, and the many variants. I Love ...... of The Simple, cheap Ten-Dollar T-shirt has proved a fantastic Medium for changing Fashions: T-shirts with from the antiwar slogans of the sixties, to the huge Oversized T-shirts of the 80s, and the Tight. tees of the 90s, Right up to the designer brands of the twenty fi rst Century, which cost Can thousands of dollars. The Image of the T-shirt as an outerwear item is now fi rmly and Fashion established, and long gone are the days of the T-shirt as Underwear.
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The All-American Fashion:
THE T-SHIRT
The history of the American T-shirt goes back
to World War I when American troops. Noticed
European soldiers wearing, a comfortable
lightweight cotton undershirt during the hot
and humid summer days. The. European
soldiers dealt with the heat by stripping off
to their undershirts while the American
soldiers STI fl ed in their. Hot woolen uniforms.
.The undershirts quickly caught on with the
Americans. The "T-shirt." got its name
because of its simple design resembling. The
letter T.
By the 1920s the T-shirt, had become an
of fi cial word in American English and was
included in the Merriam-Webster. Dictionary.
By World, War II both the UASA Navy and
Army had included the T-shirt as a standard
piece of underwear '
.Initially the T-shirt was worn exclusively as an
undergarment but that, changed in the 1950s.
The fame of the T - shirt skyrocketed. When
actors Wayne Marlon, John, Brando and
] Ames Dean wore their underwear on the big
screen. In 1951 Marlon Brando, caused. A
sensation in his fi LM A Streetcar Named Desire
when his T-shirt was ripped off his body to
reveal his naked chest. Then. James Dean
.Made the T-shirt a contemporary symbol of
rebellious youth in the movie Rebel without a
Cause. It became fashionably cool. To wear it as
an outer garment.
In, the 1960s the T - shirt became a means of
self-expression as well, as to send advertising
messages. And protests. People began to dye
and screen print the basic cotton T-shirt
making, it an even bigger Commercial success.
.Advances in printing and dying allowed more variety
in the look of, the T-shirt and various styles
in the cut, of T-shirt. Such as the tank top
and V-neck came in, to fashion. The T-shirt
was, inexpensive stylish and could, make
any statement. You cared to print on it. The
American T-shirt came into its own in the late
sixties. '' Rock n roll bands realized that. They
.Could make signi fi cant amounts of money
selling T - shirts printed with the name of
their group. Professional sports followed
the. Bands', example and soon the of fi cially
licensed team T-shirt became merchandise hot
.
Over, the decades some designs have. Become
classics such as the yellow, happy face the
Rolling Stones' tongue and, lips logo and the
many variants of I love......
The. Simple.Cheap ten-dollar T-shirt has
proved a fantastic medium for changing
fashions: from the T - shirts with antiwar
slogans of. The sixties to the, huge oversized
T-shirts of, the 80s and the tight tees of the
90s right up, to the designer brands of. The
twenty - fi, RST century which can cost thousands
of dollars. The image of the T-shirt as an
outerwear and fashion item. Is now fi, rmly
establishedAnd long gone are the days of the
T-shirt as underwear.
.
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