In the current world situation, on the basis of the uncertainty. With a quick change of situation marketing environment. There is intense competition as never before. Competitors new pages arise every day. These factors are important causes that encourage customers "have more power" customers can switch to buying goods and services from one place to another is one of the easier where customers increasingly expect overseas, which will be offered for sale of goods and services in a specific way to self. (Personalized or Customized) higher value goods and services and can access them more easily. Therefore, executives must step up to this change and want a better understanding about the needs of our customers in order to predict and respond to this challenge by reason thereof. Customer relationship management (Customer Relationship Management), thus becoming an important strategy in order to create a competitive advantage for your stay with us. Use our products continuously, or may recommend that other people with us and cause long-lasting and sustainable profitability for the organization.
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