The affected factors in consumer perception towards brand value were image towards brand identity in terms of experiential benefits, symbolic benefits and functional benefits, respectively.
The affected factors in consumer perception towards brand value were image towards brand identity in terms of experiential benefits, symbolic benefits and functional benefits, respectively.
The affected factors in Consumer perception towards towards Brand Identity Brand Image value were in terms of. experiential Benefits, Benefits symbolic and functional Benefits, respectively.
The affected factors in consumer perception towards brand value were image towards brand identity in terms of experiential Benefits symbolic benefits, and, functional benefits respectively.