2. Originalitya) Effort put into th

2. Originality
a) Effort put into the work of the paper?
We think they put effort into the work of the paper because their paper have a lot of information of each content in report and their paper have some plagiarism but it’s few amount. Additionally, there are some mistake in font type, and sentence structure. S&P is Thai brand, so it seem like hard to find the information in English Language. We think they put more effort to analyze the information to do the report.
b) Originality of contents? Please note that originality must be within the limits of possibility argumentation
● History
● Objective and Goals
● Porter’s Generic Competitive Strategy
● PESTEL Analysis
● Consumer analysis (Positioning)
● Consumer analysis (Targets)
c) Reasoning
● History that talks overview about company such as sub brand that not focuses to S&P
● We cannot find goal of company from content.
● Porter’s Generic Competitive Strategy, this content ought to focus one topic that S&P focus in the present.
● PESTEL Analysis lacks of environment and laws.
● Positioning ; lack of explain the information about position, they just tell that S&P has many brand competitor.
● Market Targeting ; lack of evaluating and selecting market
d) Exploration of models and concepts are done in appendixes.
We think group 1 is completely work in the appendixes, they aim to the products and the activities.

ผลลัพธ์ (อังกฤษ) 2:

2. Originality
a) Put Effort Into the Work of the Paper?
We Think they Put Into the Work of the effort because their Paper Paper have a Lot of information of each content in their Report and Paper Some have plagiarism but it's few amount. Additionally, there are some mistake in font type, and sentence structure. S & P is Thai brand, so it seem like hard to find the information in English Language. Put more effort we Think they do to Analyze the information to the Report.
B) Originality of contents? Please note that Originality must be Within the Limits of possibility argumentation
● History
● Objective and Goals
● Porter's Generic Competitive Strategy
● Pestel Analysis
● Consumer Analysis (Positioning)
● Consumer Analysis (Targets)
C) Reasoning
● History that talks overview About Company such as. Sub Brand that not focuses to S & P
● We Can not Find Goal of Company from content.
● Porter's Generic Competitive Strategy, this content ought to Focus one Topic that S & P Focus in the present.
● Pestel Analysis lacks of Environment and Laws.
● Positioning; Explain Lack of information About the position, they just tell that S & P has many Brand competitor.
● Market Targeting; Lack of evaluating and selecting Market
D) Exploration of Concepts and models are done in appendixes.
We Think Work Group 1 is completely in the appendixes, they AIM to the Products and the activities.