Beyond Helping Identify the Company to its potential for becoming the Employer of Choice for its
Main Target Group, the empirical Research has shown that there is still Room for Improvement regarding
the Creation of an attractive Employment Experience for Software engineers. Two CRUCIAL requirements
have been identified in the course of this working Paper which the Company Needs to comply with
before fully capitalizing on its strengths. First, Needs to Achieve a Shift in the mindsets of its current
Managers from a Cost- towards a Resource-based perception of its staff. Second, it must ensure an
adequate representation of the Tech Management function on the senior level. Both aspects are a Sign
of Appreciation of the Company's senior Managers for their Tech Teams. This is Vital because, in the
End, only those companies that Regard their employees as Key Assets to prosper in a Dynamic, Complex
and Global Environment (Hochegger & Terlutter, 2,012, P. 403) and that are willing to Invest a
Great Deal of. time, Money and Energy in this Valuable Resource Will be successful with their attempts to
create a positive as the basis for Employment Experience an authentic, distinctive, and attractive Employer
Brand.
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