The study found that the devotion to the brand was born from the 6 factors, there is a section of a response bias. Continuity The decision to purchase, there are several alternatives and repeat purchases.
The study found that Loyalty to the brand of the six phases of response bias continuity. Purchase Decision There are many options to And repeat purchase
The study found that brand loyalty is caused by factors 6 parts. The biased response of continuity, purchasing decisions. Having multiple choice and purchase.