ผลการวิจัยแสดงให้เห็นค่า R=0.83 ค่อ

The results showed that the relatively high r = 0.83 for the relationship between the variables of the equation but it is appropriate to see that the constant negative (-0.577) explained that because of the context in which the study is the Rajamangala University of Technology Suvarnabhumi, which is not recognized University new clients brand image.brand image greatly by marketing activities that respond to the customer's satisfaction. They also found that the two variables are related to the customer loyalty which r = 0.Equation 64 indicates that relatively low. Not appropriate and there has an effect from customer satisfaction on customer loyalty with value r = 0.93 shows the relationship between the variables of attitude on marketing factors and brand image on customer loyalty as well as the relationship is indirect through intermediate variables which customer satisfaction first.

The results demonstrate the value R = 0.83 rather suggest that the equation for the relationship of the variables that are appropriate, but from the equation and you will see that the constant is negative (-0.577). Explain that because A study of context rajamangala University of technology Suvarnabhumi airport, which is considered to be the University's new Brand Image to clients. Brand Image with more marketing activities that respond to customer satisfaction. It also found that the two variables are related to Customer Loyalty, which has the value R = 0.Relatively low 64 that equation has rarely fit there And has an effect on customer satisfaction from customer loyalty through value R = 0.93 showed direct correlation of the variable factors on Brand attitude and image marketing on Customer Loyalty is not as good as with the indirect relationship that must pass before a Customer Satisfaction praek lang.

Research has shown that the R = 0.83 is relatively high pointed out that it is the relationship of the variables. but the good from the equation. You can see that constant negative ( -0.577.) however, that can be explained because the context study, Rajamangala University of Technology as well as the University, Suvarnabhumi new customer is not aware Brand ImageA very Brand Image marketing activities that respond to the satisfaction of our customers is also found that both variables are related to the values Customer Loyalty R = 0.64 relatively low pointed out that perfect for the And there has been much good an effect from customer satisfaction on customer loyalty by R = 0.93 shows that the relationship of direct marketing factors variables on attitude and image Brand Customer Loyalty is not good on the relationship as the indirect variables which must be passed before mid Customer Satisfaction