Central Registry Hotel Corporation Limited retail business leaders ranked the country Thailand. There are more than 60 years, undertaking a strong brand, and is meant to develop the Central Pur retail formats in a variety of ways. From department stores, large shopping store, there are also special lati also have other specialized retail trade the retail formats and the relationship continues to the merchant by the company has introduced the concept of relationship management with management to deliver the raw material or supplier relationship management: suppliers.SRM is used to manage relationships with suppliers are concepts that main focus with this concept as a supplier under the perspective of supply chain management, supply chain management, when looking back at the supply chain management concepts will find smaller concepts that are important, such as supplier relationship management customer relationship management in the production process, etc. SRM as consumers and supplies where a close long-term relationship develop and work together as partners to the relationship with the supplier will be accomplished must consist of the following key factors.-มีความไว้เนื้อเชื่อใจซึ่งกันและกัน- มีการแลกเปลี่ยนข้อมูลซึ่งกันและกัน-มีการร่วมมือในการปฏิบัติงาน-มีการใช้ระบบบูรณาการ- การพัฒนาบุคลากร
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