5.3 strategy 3 establish integrity society rich in intellectual property rights. 5.3. a 1 goal: create shared values in society, Thai, recognizes the importance of virtue ethics, kindness. To live together peacefully with sustainability 5.3.2 guidelines for action. Promoting good social partners with campaigning activities and operations support. People who do good deeds, known as the common people in society to achieve a widely accepted and is in good deeds of others in society, Thai. Promoting virtue, knowledge partners, with the increase of knowledge at all levels in the Thai society members at the same time, to integrate the moral and ethical sense to apply the knowledge in conjunction with virtue to apply for work or to use on a daily basis. The promotion ended the conflict by peaceful methods. By launching a Thai society members to recognize new or alternative way out of the problem in such a way that a situation of win-win (Win-Win) for all parties, including participation from all sectors to achieve mutual acceptance from those who participate. Promoting a good Thai citizens by creating a seal and defining patterns of contracts is a good Thai people on the basis of the difference in values has to be shared in the manner the cultural society plurinational. 5.4 strategies 4 quality of life, there is equality in society. 5.4. goal 1: reducing the gap of all groups in society, members of the Thai had a chance in the side where the existence and with a sense that there are no social differences. 5.4.2 guidelines for action. Create an opportunity to study with support from the Government as well as private sector and convince the public to participate in basic education are provided with distributed throughout all levels of Thai society, along with the direction of the study are clear. Which leads to the study of maximum benefit to all members in the Thai society. Career opportunities by providing a forum for meeting and communication between public sector. In the private sector, including entrepreneurs and workers, in order to increase the opportunities for occupations that are appropriate and sustainable stability in the profession. Create justice in society by creating saphaokan that promotes social justice in contributing to support Thai, occurs in all levels. Create a political equal, so that all members of the community a chance to Thai society and rights with equality on the basis of a Thai citizen and as the owner of the Thai sovereignty over the land. 5.5 strategy 5: management 5.4. goal 1: processes Guidelines and procedures for effective management. Productive and succeed by using knowledge as the maximum to assist in the management. 5.4.2 guidelines for action. There are strategies in place to ensure that operations are common goals clearly so that all sectors of Government in the private sector and the public sector with a view and can customize a plan that goes in the same direction. Creating shared values in the operation, officials of the State as a worker. Other sectors such as the private sector Public sector or independent organization can feel fancy and corresponding opinions and working together to achieve the objective of creating a reconciliation to occur in Thai society. Focus on effectiveness and efficiency, work achievement by providing an evaluation of the operation as a strategic direction. Are consistent with strategic objectives that would? The result of the measurement is used to improve operations based on a national reconciliation strategy in the future time period. Nomnam sufficiency and sufficiency economy philosophy of governance and operational guidelines through adequate reforms are clear. The public relations agency-camphor to achieve unity in implementing strategy and driving forward is the direction to respond to saphaokan quickly is not redundant, and look at the issues in a holistic way. 6. Factors of success 6.1 emphasizes participation from all sectors: in order to achieve a condition to lend support to the operations of Government. 6.2 provide a forum of social choice: to achieve other choices lead to the decrease of the Group vis-à-vis the membership in the society. 6.3 operation: support technology by systems of Government archives that collect data on all forms of Government that involved all together, such as text, audio, still images, animation, sound, and animation to support implementing a strategy efficiently. With the exchange of information between public sector There are 6.4 evaluation process: on the basis that corresponds to the actual working process. Without adding burden to the relevant government agencies. 6.5 establishment of strategic-driven series: acting to assist public sector organizations that are experiencing problems in converting strategies into operational plans.The Suppression of terrorists – strategic public relations1. situation. The event occurs after the robbery, armed forces Colonel airong District 4 development province of Pattani. When the past 47 Jan. 4 Counter-insurgency situations have continued severity until today. Although the Government has attempted to resolve the problem of these terrorists with the format of a variety of actions. But the problem is also that there is no way to calm down. As a result, the Government in each session requires dedicated resources. In order to be used in the solution
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