Because customers do not buy goods or services only. However, customers expect to benefit in addition to the purchase of goods and services. This can be useful
Because the customer did not purchase a single product or service, but customers expect to receive benefits in addition to the purchase of goods and services, which can split the benefits.
because customers do not purchase goods or services, but only one would expect that customers will be able to benefit from the purchase of goods and services, which can be divided into useful