To understand the motivation of tourists, it is important. Because it lets the tour operators to create products and services to meet the needs of tourists.The tourists travel back to a place again several times and want to แนะนำให้ friends. Relatives and friends come to visit the tourist impression and satisfaction. As well as the understanding of the needs of theLead the planning in a niche market with high efficiency. Like people (Crompton, and McKay1997).
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