First BURGER KING® Restaurant opens

First BURGER KING® Restaurant opens in RUSSIA



MIAMI – Jan. 21, 2010 – Burger King Corp. (NYSE:BKC) today announced a new market entry with the opening of the first BURGER KING® restaurant in Moscow, Russia. This restaurant opening is part of the company’s expansion strategy in the Europe, Middle East and Africa (EMEA) operating region.


“We believe that our brand’s entry into Russia exemplifies our company’s commitment to diversifying our global restaurant portfolio and represents a milestone in our expansion strategy in the region,” said John W. Chidsey, chairman and chief executive officer, Burger King Corp. “More than 80 percent of our net restaurant growth is realized in international markets and we are pleased with our new strategic market entry into Russia and its future expansion potential.”


Burger King Europe GmbH signed an agreement with Burger Rus LLC. The managing shareholder of Burger Rus LLC is Alexander Kolobov, who successfully established the well known Russian coffee shop chain Shokoladnitsa. Together with his partners Oleg Gurkov and Mikhail Serdtsev, Kolobov will now bring the BURGER KING® brand’s world famous flame-broiled beef burgers to Russia.


The first BURGER KING® restaurant in Russia is located in the Metropolis shopping mall in Moscow. A second BURGER KING® restaurant is scheduled to open later this month in Moscow’s well-known “Europeysky” shopping center. Additional BURGER KING® restaurants are expected to open in the market throughout 2010 and beyond.


”Russia is an exciting, active market with a vibrant economy,” said Kevin Higgins, president, EMEA, Burger King Corp. “We believe consumers in Russia will embrace the BURGER KING® menu of flame-grilled offerings, including the WHOPPER® sandwich, the brand’s flagship product of more than 50 years.”


“We are very excited to be a part of a leading global QSR brand and to develop the BURGER KING® business in Russia,” Kolobov said. “The increasingly dynamic lifestyle in Russia makes us optimistic about the growth and expansion potential of the BURGER KING® brand in the market.”


The BURGER KING® brand has expanded its presence throughout Central and Eastern Europe in the last five years with market entries into Poland, Czech Republic, Hungary, Bulgaria and Romania. The entry into the Russian market comes only weeks after the opening of the brand’s 12,000th restaurant located in Joy City, Beijing, in December 2009.

ผลลัพธ์ (อังกฤษ) 2:

BURGER KING® Restaurant opens in First RUSSIA MIAMI - Jan. 21, 2010 - Burger King Corp. (NYSE: BKC) today announced the opening of a New Market Entry with BURGER KING® the First Restaurant in Moscow, Russia. This Restaurant opening is Part of the Company's Expansion Strategy in the Europe, Middle East and Africa (EMEA) operating Region. "We Believe that our Brand's Entry Into Russia exemplifies our Company's commitment to diversifying our Global Restaurant Portfolio and represents a Milestone in our Expansion. strategy in the region, "said John W. Chidsey, chairman and chief executive officer, Burger King Corp." More than 80 percent of our net restaurant growth is realized in international markets and we are pleased with our new strategic market entry into Russia and. ITS Future Expansion potential. " Burger King Europe GmbH signed an Agreement with Burger Rus LLC. The managing shareholder of Burger Rus LLC is Alexander Kolobov, who successfully established the well known Russian coffee shop chain Shokoladnitsa. Together with his Partners Oleg Gurkov and Mikhail Serdtsev, BURGER KING® Brand Kolobov Will now Bring the World's Famous Beef flame-broiled burgers to Russia. The BURGER KING® Restaurant First in Russia is located in the Metropolis Shopping Mall in Moscow. A second BURGER KING® restaurant is scheduled to open later this month in Moscow's well-known "Europeysky" shopping center. BURGER KING® restaurants are expected to open additional in the Market throughout 2010 and Beyond. "Russia is an Exciting, active with a vibrant Market Economy," said Kevin Higgins, President, EMEA, Burger King Corp. "We Believe Will Consumers in Russia. BURGER KING® Embrace the menu of flame-Grilled offerings, including the WHOPPER® sandwich, the Brand's flagship product of more than 50 years. " " We are very excited to be a Part of a Global leading QSR Brand and Develop the BURGER KING to. ® business in Russia, "Kolobov said. "The Dynamic Lifestyle increasingly optimistic in Russia Makes US About the growth of the BURGER KING® Brand and Expansion potential in the Market." The BURGER KING® Brand has expanded throughout Central and Eastern Europe ITS Presence in the last Five years with entries Into Market. Poland, Czech Republic, Hungary, Bulgaria and Romania. The entry into the Russian market comes only weeks after the opening of the brand's 12,000th restaurant located in Joy City, Beijing, in December 2009.