(Attitude toward the Behavior ro AB) positive or negative is evaluated against a particular action is behavioral attitudes towards personal factors (AB) (Personal Factors), if the person has a belief that the behavior has to be positive. It is likely to have a good attitude towards the opposite behavior. If there is a belief that the behaviour will be affected negatively, it will tend to have a bad attitude towards the behaviour (Attitude toward the behavior) and when there is a positive attitude, it will be the intent or intention (Intention) to display the behavior.
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