Executive Summary
Business Plan vegetable juices, organic, healthy smoke. An organic vegetable juices under the name Clear Life, which opens a new market for those who like to eat their vegetables or fresh water. The various organic vegetables. The health benefits as a raw material in the water, healthy vegetables. This will provide the consumer groups in those who are healthy and in shape as well. Because there are benefits to the body By Nick vegetable juices, organic, healthy way to start initial production in the water, carrot, corn, tomato juice and pumpkin juice, because nowadays most people pay more attention to shape and take care of myself more. The disease which happens a lot. Eating disorders such as cancer, heart disease, a disease that one in five is a big problem in Thailand and around the world, carrot, corn, tomatoes and pumpkins are indicated for the initial help contain the disease. Chose to produce corn, carrot, pumpkin juice and tomato juice from the start. The major goal of our business is business. 1. To achieve breakeven within three years 2. The rate of growth of revenue was 20.00 per cent in the next year
's strategy of organic vegetables to the Clear Life will be produced every vegetable. bottle of quality in each process. Shape Food benefits Reasonable prices with the value that customers receive. The main targets of the restaurant is. Working Group And elderly Both male and female Works of public and private secondary target group is age 30-55 years. The student, who has prepared a marketing plan, management plan, a production plan and financial plan. We thus
had gathered to plan business strategies for success. By the products To focus on the quality of vegetable juice every bottle. The taste, the smell, the look, and so the safety of customers, it will have a guarantee of quality. A label indicating the date of manufacture and expiry date. Advanced production facilities So customers know the price will be set at 49 baht at a level which most consumers buy and the price can compete with the competition. Worth the money they receive. The distribution channel is the way it is distributed by the store's own two of them together, the first will be at the owner's home and another is ambiguous delight which 2 are located in Nakhon Pathom. Which is a distributor for retail customers in the vicinity. It also has a wholesale distribution to stores who are interested to bring the product to be released later. Whether it is in Nakhon Pathom province or in neighboring provinces. And also operates a B2B business, which is a collaboration between the restaurant's other businesses, such as food Organic. Hospital Business As well as the restaurant also has distribution in digital channels, too. For the convenience of the customer's order. Finally, Marketing Promotion The Advertising (Advertising) PR (Public Relation) to create a positive image about the product and the shop. Direct marketing via online (Online Marketing) via Facebook, Line, Instagram and ultimately Website promotion (Sales Promotion) by reducing prices and giving gifts during the festival. In the management plan Because organic vegetable business just as the Clear Life inception. The small size of the business is operating within the family. The operations of the Company will consist of a family member. The first is the management of a production joint venture 1 2 2 The packaging and logistics department first announced the recruitment of two more sales people to focus on its production plans from procurement of raw materials. Until its delivery to customers The final financing plan An analysis of the business since the investment in the first year. Investments in water, organic vegetables, Nick Clear Life for the first year, which includes investments in asset investments in personnel administration. And investments in working capital accounted for about 777,000 baht in cash from working capital is comprised of inventory. Utility costs, working capital. The executive And estimated depreciation accounted for 1,425,933 Baht, finally had forecast revenue during the first year following the orders throughout the year, 96,000 bottles representing total revenue for the year was 4.32 million baht, with a payback period of 1 year and ratios. Cost of sales was 17.98
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